How we test
A verdict is only as good as the work behind it. Here is everything that happens between "that looks interesting" and a score out of 10 on one of our reviews.
Picture two air fryers on a counter. Same size, same price, both with a 4.7-star rating. One of them will crisp chicken thighs for a family of four in 22 minutes. The other will steam them for 30 and leave you scraping the basket. From the outside you can't tell which is which. That's the whole reason this page exists.
What follows is the method every one of our testers uses, in the same order, every time. It isn't secret and it isn't complicated. It just takes a lot of weeks.

1. It starts with the primary goal
Before we buy anything, we write one sentence that answers a simple question: what does "best" actually mean for this product? We call it the primary goal, and it's the first thing you see on every card on our tests in progress page.
A few real examples from our current bench:
- Cordless stick vacuums: which one cleans a whole 3-bedroom home, carpet and pet hair included, on a single charge.
- Noise-cancelling earbuds: which one blocks the most engine noise on a long flight and stays comfortable for 6 hours.
- Pellet and gas grills: which one holds a steady temperature through a 10-hour low-and-slow cook in cold weather.
- Automatic pet feeders: which one never skips a meal or jams in 30 days of twice-a-day feeding.
The primary goal decides the winner. Everything else is a tiebreaker. That keeps us honest, because it's written before a single box arrives, so we can't move the finish line after we've fallen for a shiny feature.
2. The shortlist
We start wide. Best sellers at Target, Best Buy, Walmart and Amazon, brands growing fast, models that keep showing up in forums and Reddit threads, and every product you ask us about by email. That usually gives us 12 to 20 candidates.
Then we cut. Anything with a pattern of safety complaints, a recall, suspicious-looking reviews or no reachable customer support is out before we spend a cent. We also drop models that are about to be discontinued, because a great review of a product you can't buy helps nobody. What's left is usually 4 to 7 models, the ones a normal person is really choosing between.
3. We buy at retail, like you
Every test unit is bought with our own money from normal stores, at normal prices, shipped like any other order. We don't ask for review units and we don't test free samples sent in exchange for coverage.
Buying at retail also shows us what you'll see: how the box arrives, how long delivery takes, whether the manual makes sense and whether the "easy setup" really takes nine minutes or forty. Those details end up in the review.
All our testers live in the US, so we buy the model sold here, from the same stores you shop at, from Target and Best Buy to Costco and Home Depot. That means the US plug, the 120-volt motor and the model number you'll find on the shelf. Bedding comes in US sizes, temperatures are in °F and every price is in dollars.

4. Weeks of real life
Our testers use the products in their own homes, on their own schedules. The vacuum does the Sunday clean after a birthday party in Dale's 1970s ranch in Toledo with a golden retriever mix. The air fryer makes dinner on a Tuesday in Tammy's kitchen in Columbus with two toddlers underfoot. The carry-on goes through gate sizers with Wayne, who connects through Charlotte or Atlanta on almost every trip. The feeder serves breakfast at 5:15 a.m. in Sheila's laundry room in Knoxville, with two rescue dogs and a tabby watching. The cooling pillow spends its nights in Rhonda's bed in Buffalo, logged by hand by a nurse who worked nights for 22 years.
Most tests run between 21 and 60 days. Short, simple products like power banks get three weeks. Anything with a battery, a filter, a foam core or a fabric that wears gets longer, because that's where cheap products give up. Smart rings and sleep trackers get up to 60 days, since a month of sleep data is barely enough to see a pattern.
5. The tools we measure with
Impressions matter, but numbers settle arguments. Every tester has the same basic kit, and a few categories get special tools.
| Tool | What we use it for |
|---|---|
| Sound level meter | Noise in dB, always from 3 feet away, on the lowest and highest setting |
| Plug-in power meter | Real power draw in watts and cost per use, on anything that plugs into the wall |
| Infrared thermometer and probe thermometers | Surface temperature of pillows and toppers, grill and oven accuracy, cooking results |
| Kitchen scale (0.1 g) | Pickup in the 50 g sand test, feeder portions, how much food a basket really holds |
| Digital caliper and steel tape | Threshold heights, bag dimensions, blade gaps, the stuff a spec sheet rounds off |
| Luggage scale | Empty and packed weight of bags, weight of travel gear |
| Chest strap heart rate monitor | Reference for watches, rings and earbuds with heart rate sensors |
| Stopwatch and battery logs | Real run time, charge time, time to a finished result |
| Irradiance meter | Real output of red light panels at a real treatment distance |
We repeat every key measurement at least three times and use the middle result, so one lucky run doesn't decide anything.
6. Scoring sheets and weights
Every category has its own scoring sheet, written before testing starts. The criterion tied to the primary goal always carries the biggest weight. The weights add up to 100, and value for money is always on the list. A product that's 5% better and costs twice as much rarely wins.
Here are six real examples of how the weights look.
Cordless and robot vacuums
| Criterion | How we measure it | Weight |
|---|---|---|
| Cleaning on a full charge (primary goal) | 50 g sand test on carpet, pet hair on rugs, whole-home run on one battery | 35 |
| Hard floors and edges | Rice, flour and cereal on oak and tile, edge pickup along baseboards | 15 |
| Ease of emptying and cleaning | Seconds to empty, hair wrap on the brush roll after 2 weeks | 15 |
| Noise | dB at 3 feet on normal and max | 10 |
| Navigation or handling | Thresholds crossed, obstacles avoided, weight in the hand on stairs | 10 |
| Value for money | Price plus a year of filters, bags and brushes | 15 |
Kitchen appliances
| Criterion | How we measure it | Weight |
|---|---|---|
| Results on real dinners (primary goal) | Same recipes on every model, timed, tasted blind by the family | 35 |
| Speed | Minutes from cold start to food on the table | 15 |
| Cleanup | Minutes to clean, dishwasher fit, stuck-on residue after 4 weeks | 15 |
| Everyday usability | Controls, presets, how often we reached for the manual | 10 |
| Energy and noise | Watt-hours per cook, dB at 3 feet | 10 |
| Value for money | Price against the results and capacity | 15 |
Sleep
| Criterion | How we measure it | Weight |
|---|---|---|
| The goal of the test (cooling, alignment, comfort) | Surface temperature after 1 hour, neck angle photos, nightly sleep logs | 35 |
| Shape after 30 nights | Height measured on day 1 and day 30 | 20 |
| Comfort across sleep positions | Side, back and stomach sleepers on the team | 15 |
| Washability | Three washes, then shrinkage and pilling checked | 10 |
| Smell and off-gassing | Day 1 and day 7, noted by two testers | 5 |
| Value for money | Price against lifespan and warranty | 15 |
Health and recovery devices
| Criterion | How we measure it | Weight |
|---|---|---|
| Does it do what it claims (primary goal) | Protocol written by Gary Szymanski, checked every two weeks | 35 |
| Safety and comfort | Skin marks, soreness, pressure over 20 minutes | 20 |
| Ease of daily use | Could the tester keep it up for the full test? | 15 |
| Battery and noise | Minutes per charge, dB at 3 feet | 10 |
| Evidence behind the claims | What the published research supports, and what it doesn't | 5 |
| Value for money | Price against what it actually delivers | 15 |
Tech and travel
| Criterion | How we measure it | Weight |
|---|---|---|
| Real-world performance (primary goal) | Noise blocking in flight, GPS against a known track, bin fit on real planes | 35 |
| Battery claims against real life | Timed from 100% to shutdown on a typical day | 20 |
| Comfort and portability | Hours worn, grams carried | 15 |
| Durability | Scratches, hinges, wheels and seams after weeks of travel | 10 |
| Software and connection | Dropouts, app bugs, update support | 5 |
| Value for money | Price against the closest rival | 15 |
Outdoor and grills
| Criterion | How we measure it | Weight |
|---|---|---|
| Temperature control (primary goal) | Swing in °F over a 10-hour cook, logged with probes | 35 |
| Food results | Burgers, steaks, a pork shoulder, a whole chicken | 20 |
| Build and weather resistance | Rust spots, loose bolts, lid seal after weeks outdoors | 15 |
| Assembly and cleanup | Minutes to assemble, ash and grease handling | 10 |
| Fuel cost | Pellets or propane used per cook | 5 |
| Value for money | Price against warranty and lifespan | 15 |
Each criterion is scored from 1 to 10, multiplied by its weight, and the total becomes the score out of 10 you see at the top of every review. We round to one decimal, and we don't round up to make a number look nicer.
7. How we read customer reviews
A few weeks with one unit can't show everything. Maybe we got a good one. So for every product we also read verified buyer reviews in bulk, usually 300 to 500 per model across two or three stores.
We don't care much about the 5-star reviews written the day the box arrived. The useful ones are the 1 and 2-star reviews written after months of use, and the 3-star ones where people explain what they'd change. We sort complaints into groups and count them. One angry review about a dead battery is bad luck. Forty of them describing the same failure after four months is a pattern.
If a pattern shows up, it counts against the score, even if our own unit survived. It can cost a product up to a full point, and when it's a safety issue, it takes the product out of the running entirely. We ignore complaints about shipping, gifts that arrived late and anything that's clearly about the store rather than the product.
8. The verdict and the review
When a test ends, we put the results next to the primary goal and ask one question: which product did the job best for a normal person at a fair price? That's the winner. Then the tester who lived with it writes the review, in their own words, with the numbers, the annoyances and the funny moments that happened along the way.
Every review says how long we tested, what we measured and who it's for, and just as clearly who it's not for. You can read all of them in our reviews.
9. When we retest
Every review carries an "updated" date. We go back to a product when:
- a new model or version comes out that changes the comparison
- the price moves by more than about 20%, up or down
- a firmware or app update fixes, or breaks, something we wrote about
- readers report a problem we didn't see in our test
- six months have passed on a popular pick, so we can check long-term wear
We keep the winning unit whenever we can, precisely for these follow-ups. The six-month check is often where the real story is. A hinge that squeaks, a battery that now lasts 70% of what it did, a pillow that's gone flat on one side. When that happens, the verdict changes and we say so on the page.
10. What happens to the products after the test
A test leaves us with a lot of stuff. Here's where it goes:
- The winners stay with the tester for long-term follow-up, which is how we can tell you how something holds up after six months.
- Working products that didn't win are cleaned, reset to factory settings and donated to local schools, family shelters and community centers. Pet products go to animal shelters, which have been very happy with a steady supply of feeders and litter boxes.
- Broken products and anything unsafe are taken to certified electronics recycling, batteries separated.
We never return opened test units to the store for a refund, and we never resell them as new. You shouldn't end up with a product we've spent six weeks abusing.
Found something we missed?
Our readers are the biggest test panel we have. If a product you bought on our advice let you down, or you think we got a number wrong, tell us. Reader reports have sent more than one product back to the bench, and you can see what's on it right now in our tests in progress.
Do brands pay to be tested or reviewed?
No. We buy every product at retail and no brand can pay for a test, a review or a better score.
Are the products tested in the US?
Yes. Every tester on the team lives in the US, from Buffalo to Kansas City, and uses the American version of each product at home. We buy from US stores and quote prices in dollars.
Why do you only test 4 to 7 models at a time?
Because testing properly takes weeks. We'd rather test six products for 40 days than thirty products for an afternoon.
Can I suggest a product for a test?
Yes, please. Write to us with the exact model name and where you saw it. Many of our current tests started with a reader email.